Project A — 01/03
Level Up
A brand identity rebrand concept for GameStop.com. A modern, bold, friendly system designed to stand out in a digital global market, spanning logo, identity and web design.
Approach
A rebrand that opens up the retail experience for gamers — sharper geometry, clearer hierarchy, and a tone that feels native to a screen-first world.
- Role
- Concept work, rebrand, brand identity, logo design, web design
- Type
- Brand identity + web design
- Year
- 2023
